Saturday, July 20, 2013

Companies Discover Untapped Brain Power

Companies Discover Untapped Brain Power

Companies Discover Untapped Brain Power

About ten years ago, Thorkil Sonne, a telecommunications executive residing in Ringsted, Denmark, was terrified about what the near future might hold for his seven year-old autistic son, Lars. But instead of surrender to despair, the middle-aged father started an organization Specialisterne (Specialists in Danish), that helps high-functioning adults with autistic spectrum disorders (ASDs) secure a job. Today clients are booming. Sonne oversees branches in the half-dozen Europe, including Germany, England, and Spain which is funneling workers to such IT giants as SAP. Now he's even moving to Delaware to ascertain a foothold in the united states.


This idea of integrating autistics to the workforce could be Danish Post-Modern, nonetheless it relies on a classic American formula. Giving quirky people the space to pursue their obsessions is just what needs triggered such iconic American inventions since the Declaration of Independence, Heinz Ketchup, and also the iPhone. If Sonne’s company can succeed here, then your nation might also price of significant headway next round of the civil rights struggle. That one isn’t about gender, race, creed or sexual orientation, but about brains that think differently.

As the 1% of the population with ASDs may have considerable difficulty navigating social interactions, they often possess superior intellectual aptitude for your so-called STEM fields—science, technology, engineering, and mathematics. Their capability to concentrate and to target detail may be otherworldly. “But their strengths aren’t just in repetitive tasks such as data analysis and quality control,” Sonne said inside a phone interview.

Sonne explained he once lost a lot of money because certainly one of his Danish consultants finished a job that has been meant to take two months in just a couple of weeks. “He discovered a fresh strategy to the issue,”added Sonne.

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